While designing the film that would both reflect the colorful world of Join & Blend and share the brand’s cocktails, we decided to combine the brand’s motto “Mix with Us” and music. The story of this film is based on Fat Boy Slim’s “Push the Tempo” video. That video too begins with a tape that triggers all events and causes everything to get out of hand. It’s the yellow tape of Join & Blend that actually starts the party and all this madness. No worries, all the fruits that figured in the party are still with us, fresh as ever.