credits
In the Mix Of Us campaign, we developed a creative concept around four cocktails and their corresponding personas. What began as a campaign soon evolved into a film, where each cocktail’s unique qualities were embodied by a character, and the narrative was built accordingly. Throughout the film, we meet each character individually, and later, they all unite under the Mix Of Us slogan.
Each character is introduced in their own distinct world and setting, showcasing their unique traits.
The dynamic editing and colorful atmosphere reflect the vibrant spirit of About Nights.
At the end of the film, all four characters come together, passing through the bottle silhouette, entering the About Nights universe.
Along with the films, we also captured photos of each character. Furthermore, as part of the campaign, each character will host their own party, bringing the spirit of About Nights into real life.
Special music was composed for both the film and the campaign, enhancing the Mix Of Us theme.